Blog
Data: You Can’t Market Without It
Data: You Can't Market Without It.There is no getting around the increasing importance of data in marketing. In fact, according to Forbes Insights,[1] 64% of global marketers “strongly agree” that data-driven marketing is crucial to success within a hyper-competitive...
KENO offers lower banner pricing for local restaurants and diners for curbside pickup and delivery.
Please click on the following links to find out how KENO can help your business and the local community in the current world situation.Takeout Banner Info Curbside Menu Options
Want More B2B Accounts? Try This!
Want More B2B Accounts? Try This!Marketing to businesses can be tricky. Unlike marketing to individuals or households, where there might be only one or two decision-makers, in businesses, decisions are often made by committee. In fact, “Chief Marketer” notes that, on...
Don’t Be Good — Be Exceptional!
Don’t Be Good — Be Exceptional! Do you offer a great price, a great product, and great service? Terrific! However, in today’s market, these things are the minimum expectation. Customers want exceptional. Here are three reasons why creating an exceptional customer...
Little Known Ways to Boost Your Mailing Results
Little Known Ways to Boost Your Mailing ResultsDid you know that direct mail recipients purchase 28% more items and spend 28% more than non-direct mail recipients?* This is excellent news for marketers. But with increasing pressure on marketing budgets, you still want...
Tips for Mailing on a Budget
Postal costs are one of the most substantial items in a marketer’s direct mail budget.But even if your budget is tight, don’t compromise this critical customer contact and retention tool. Don't mail less. Mail smarter. Here’s how: 1. Keep your list up to date. The...